Category: Ghost Ad

Radford, Virginia Ghost Ad – Wine of Cardui

Radford, Virginia Ghost Ad – Wine of Cardui

In the town of Radford, Virginia there are two excellent walls with ghost ads on them. While appreciating the aesthetics of the ads themselves is one thing, falling down the rabbit hole of finding out what the olde tyme ads are for can be its own kind of fun.

When I googled Wine of Cardui for Women, the first result pulled up a site called The Quack Doctor. Well, now. If that isn’t an interesting name. Their Wine of Cardui page says:

Woman’s modesty and ignorance of danger often cause her to endure pains and suffer torture rather than consult a physician about important subjects.

Pains in the head, neck, back, hips, limbs and lower bowels at monthly intervals, indicate alarming derangements.

Oh, for cryin’ out loud. Modesty and ignorance of danger? Alarming derangements?


Image Source: Smithsonian Museum of American History

So, basically, Wine of Cardui was $1.00 PMS wine? It was also recommended to stave off the effects of “falling of the womb.” Falling of the womb? Gah! That sounds… messy. Can you even imagine? One minute you’re throwing a bag of frozen peas in your shopping cart, the next thing you know your womb falls out. Talk about embarrassing.

Maybe I should stick to looking up ghost ad tobacco products.

Hunting Ghosts: Mail Pouch, Uneeda Biscuit and the Circle Dot

Hunting Ghosts: Mail Pouch, Uneeda Biscuit and the Circle Dot

On Sunday I stopped by to take a peek at the Mail Pouch Tobacco ghost ad on East Main in Beacon, NY.

Though I’d been to Beacon before, I never saw the sign. It has a serious fade going. As best as I can tell the slogan call outs are “Sweet Chew” (I think) and “Cool Sweet Smoke.” Cool sweet smoke sounds… well, cool. Except for that whole, I actually think smoking is disgusting thing.

Beacon is a lovely, walkable little town. There are art pieces peppered about which I love. But with the summer heat burning away, I didn’t linger to walk around in my riding gear. I couldn’t resist the hammer figure when I saw it, though.

Executive Action – Edward Benavente

Kenny says that’s a lady butt. I think it’s a dude butt. What say you?

Horseshoes – Peter Schlemowitz

Not far north of Beacon, I pulled in to a gas station to fill up and grab a drink. When I walked outside, I saw a former Phillips 66 batwing station across the street. I’d seen one last year while I was in Vinita, Oklahoma but I can’t say I’ve seen any others in my travels here in the northeast. It could just be that my internal antenna hasn’t been tuned in.

Just around the corner from Vassar College stood a building with a multilayered ghost ad.

Biggest & Best, Clean & Good
On Land or Sea You’ll All Agree

Liberty Tobacco

Package ??

Long cut ??

Uneeda Biscuit Package 5¢

Moments like this make me wish I had a tiny drone 🙂

I’ve passed this ghost of the Circle Dot Drivein dozens of times while zipping down the road to catch the Bridgeport ferry back home. Each time I say “I should stop,” but until yesterday I haven’t had enough time to futz around taking pictures without missing the boat.

A quick look around the web points to the Circle Dot being a beloved community fixture for many years.

Roessler’s was a hot dog brand. One people were pretty excited about, I guess since the name made it to the sign above the building. If you look closely you can see the outline of the hot dog painted around the neon.

Time marches on. I wonder what people will one day document from our time?

Hunting Ghosts: Uneeda Biscuit and Gold Medal Flour

Hunting Ghosts: Uneeda Biscuit and Gold Medal Flour

Troy, New York was once a bustling place that depended largely on the steel industry. When that moved away, the city began to decline. Such places are great for spotting ghost ads. I passed through town over the weekend and saw a few.

I’d pulled over to take a photo of this Uneeda Biscuit ghost on Williams and Ferry in Troy, NY. The man you see in the doorway was watching what I was doing with some interest. I imagine that when some astronaut pulls up on a motorcycle and starts taking pictures of your house it might be an invasion of your privacy. When I finished up and stowed my camera in my tankbag, I looked at him and smiled. He smiled back. Mark that down in the win column for a flip-up helmet!

The slogan from Gold Medal Flour says, “Eventually. Why not now?” What a fitting message for a mind like mine that sees signs in everything! This ghost was painted on the building at the corner of 1st & Tyler in Troy, NY.

There was another Uneeda Biscuit on the corner of Harrison and 4th. There wasn’t very much foot or car traffic, so I parked in the corner crosswalk while I quickly snapped a photo. While there, a man in a work truck pulled up behind me preparing to make a right. At first, I thought maybe I was blocking him from seeing to pull out but no, he was waiting for me to finish taking pictures 🙂

And finally the last Uneeda Biscuit of the bunch. This one from Northampton, Massachusetts on Bridge and Hawley. I’d seen this one a few weeks ago while my daughter and I were cruising around after lunch at Al’s Diner in Chicopee.

All signs seem to be pointing to me needing a biscuit!

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