Ghost Ad in Chenoa, Illinois: Selz Royal Blue Shoes
While riding Historic Route 66 in Illinois, I tried to take a turn through the towns that seemed to pop up like an oasis after a stretch of nothin’ much. Often my ride would be like road, road, road, TOWN, road, road road…
These places that punctuate the route seemed to hold the most lovely treasures, if you’re the Americana-lovin’ sort. This Selz Royal Blue Shoes ad is in the town of Chenoa, Illinois.
Before the trip, I’d never heard of Selz Royal Blue Shoes. But like so many other things, once my eyes were opened to it and I began looking for information I had myself another rabbit hole to fall down. There are many lovely Selz ads across the midwest.
- Flickr user Earl Leatherberry has a great gallery of Selz murals.
- Fading Ad Blog: Selz Royal Blue Shoes – Whitehall, Illinois – Bob Kisken & E. Leatherberry
- Fritinancy – Selz Sells
Cool stuff. Reminds me of the old Burma Shave ads on the road.
I actually saw a series of those along old 66 in Illinois. I wish i could remember specifically what they said but it was a set of maybe 6 small signs each with a single rhyming line.